[easy-social-share buttons=”facebook,twitter,pinterest,linkedin,print,mail” counters=0 style=”button”]

The holidays are right around the corner. It’s not too early to start planning your sales strategy.

#5-Accentuate The Experience Factor

iStock 78526625 SMALL - These 5 Tips Will Bring Customers Running To Retailers

Black Friday is one such example. Come up with creative ways to entice an entire group of customers to want to buy your product.

#4-Don’t Focus On Price

iStock 97324903 SMALL - These 5 Tips Will Bring Customers Running To Retailers

It’s a given that customers expect deep discounts before the holidays. Minimize price cuts and focus on the product. Pitch to your customer base how your product can successfully impact their life.

#3-Promote Group Belonging

iStock 90602679 SMALL - These 5 Tips Will Bring Customers Running To Retailers

Studies show that most humans need to feel part of a group. Capture those consumers that are “sitting on the fence” by reinforcing product popularity.

#2-Durability Counts

iStock 80432117 SMALL - These 5 Tips Will Bring Customers Running To Retailers

Forego the push toward trendy or “nice-to-have” products. Consumers want to know they are getting value for their dollar. Emphasize the long-term investment aspect of your product.

#1-Foster A Sense Of Urgency

iStock 19937676 SMALL - These 5 Tips Will Bring Customers Running To Retailers

Use the concept of loss aversion to promote sales. People do not like the feeling of losing out on something. Creating ad campaigns like “only 5 left” or “price availability for only 36 hours.”

[easy-social-share buttons=”facebook,twitter,pinterest,linkedin,print,mail” counters=0 style=”button”]